Set of three skincare products from Bloomed, including face wash, moisturizer, and eye cream, with pastel pink and green minimalistic packaging displayed on round platforms.
Personal logo animation of my own brand Charlotte Payne
Two light green booklets titled 'Bloomed & The Kakadu Plum' with black text, stacked on a white surface.

I have just completed my degree of a Bachelor of Design Innovation with a major in Communication Design, with a minor in Marketing at Victoria University of Wellington.

I am driven by the idea that a good design can tell a powerful story, and i’m excited to bring my skills in branding, typography, and illustration to projects that make a lasting impact. Please have a look through my portfolio, and get in touch for freelance design work.

Black background with the words 'Rose & Thorn' in gothic font, with a red rose growing from the letter 'o' in 'Rose'.
The words 'Halloween GeL20' with 'Halloween' in black and 'GeL20' in orange, styled with a dripping effect.
An illustration of a string of green beads forming the shape of a number eight on a black background.

"Details make the design."

Text reading "Rashers Roar" in red, stylized block letters on a black background.

Graphic Design ✦ Branding ✦ Marketing ✦ AI ✦ Motion Design

Graphic Design ✦ Branding ✦ Marketing ✦ AI ✦ Motion Design

Recent Work

I recently designed and developed a complete website for a local Queenstown interior fit-out company, Angle Interiors. The goal was to create a professional and user-friendly platform where both existing and prospective clients could easily learn more about the company, explore its services, and view past projects.

What Can I do?

Graphic Design

Explore a showcase of branding, editorial, and promotional design that blends typography, layout, and visual storytelling.

From bold identities to playful packaging and thoughtfully crafted publications, this collection highlights a balance of creativity, strategy, and craft across both print and digital media.

6 Graphic Design Projects

Motion Design

I’ve begun exploring motion design — experimenting with rhythm, timing, and the art of movement. These four mini projects mark my first steps into bringing design to life through motion.

Motion Design mini Projects